Rooter, India’s leading game streaming platform, clocked 120% year-on-year revenue growth, with its expansion into gaming commerce. The company reported $10 million (82 Crore) in revenue for FY25, a significant rise from $4.5 million (38 Crore) in FY24, driven by scaling multiple new user monetization streams, in addition to the boost recorded by its existing brand and publisher monetization channels.
The company, tracking $24 million ARR currently, aims to grow approximately 4X by FY26. Towards this effort, it has also reduced its losses by 63% in the last 12 months and is on the path to hit profitability within the current financial year.
Rooter Expands into Gaming Commerce
With a large audience base of 85+ million gamers, Rooter, India’s only game streaming platform forayed into the gaming commerce segment to power user monetisation and the in-app transaction economy. The new vertical has become one of the fastest-growing revenue channels, significantly contributing to this growth. Built on the thesis of a growing microtransaction and in-app purchase behaviour, exhibited by India’s ardent gamers, the new Rooter Shop offers them gaming currencies, vouchers, and gift cards to level up their gaming experiences. This business is witnessing an average user spending of approximately ₹2,400 per month on the Rooter platform.
Read More about BGMI
- BMPS 2025 Semi Finals Week 2: Teams, Schedule, and Format
- Top 8 Teams of Semi Finals Week 1 Qualify for BMPS 2025 Grand Finals
- BGMI 3.9 Update Release Date (Expected), Themed Mode, and More
- BGMI 3.9 Update Leaks Reveal Transformers Theme Mode
- BGMI x Jio Games: A Game-Changing Collaboration on the Horizon – What to Expect!
- Krafton India Unveils BMPS 2025 Grand Finals LAN Venue
With this move, Rooter is well positioned to capitalise on the in-app purchase market in India, which according to a recent report*, stood at just $300 million three years ago and is poised to surpass $1 billion this year, and reach $4.3 billion by 2029.
Speaking about the company’s evolution from a pure play streaming platform to a full-fledged content to commerce ecosystem, Piyush, Founder & CEO, Rooter said “Rooter’s expansion into gaming commerce will create and amplify growth opportunities for all new and established games and publishers who wish to scale with India’s fast-growing paying gaming audience. Over the next 12 months, we aim to maintain our leadership in the gaming content space and continue with the exponential pace of growth of Rooter Shop – expecting to hit $90 million GMV run rate by March’26.”
Rooter works with over 100 brands, connecting them with gaming audiences. With the advantage of a robust install base of 85+ million, the company is now focusing on unlocking new revenue and growth opportunities for publisher partners as well through its community engagement and commerce solutions. Rooter is uniquely positioned to lead this transformation and continue empowering gamers, creators, and publishers to engage and transact meaningfully.
*Lumikai: State of Gaming in India report. Nov 2024*
