The MLS 2024 season kicks off on February 21, with Lionel Messi leading Inter Miami in the opening match. Having conquered global football, Messi now targets MLS success, igniting a surge in ticket sales across the league.
StubHub reports a sevenfold increase in sales league-wide, with Inter Miami’s soaring by 150 times, making them MLS leaders in ticketing.
Messi’s influence extends beyond the pitch, attracting fans nationwide and elevating Inter Miami’s profile. Joined by former Barcelona teammate Luis Suárez,
Inter Miami aims for goals and trophies in the U.S. and represents their nations at the 2024 Copa America. Football’s growth in the U.S., propelled by stars like Messi and upcoming international tournaments, reflects in StubHub’s significant sales boost for the MLS season.
Notably, Messi dominates ticket demand, with the top 10 fixtures all featuring Inter Miami. His allure extends globally, with StubHub reporting sales from nine additional countries compared to last year.
From struggling to fill seats, Inter Miami now faces sold-out stadiums, fueled by the Messi effect. As Messi spearheads Inter Miami’s quest for MLS glory, stadiums nationwide anticipate packed crowds throughout the season, showcasing the Argentine’s enduring magic and MLS’s rising prominence.
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