Wednesday, June 29, 2022

Ultimate Kho Kho: Corporate interest grows in Kho Kho, after Adani & GMR, KLO Sports & Capri Global buy franchises in Ultimate Kho Kho

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Ultimate Kho Kho: The Ultimate Kho Kho (UKK), promoted by the Chairman of Dabur – Amit Burman has two new franchise owners. KLO Sports and Capri Global have bought two franchises for the inaugural season. Earlier, Delhi Capitals co-owners GMR Group and Adani bought franchises. Follow Ultimate Kho Kho LIVE Updates with InsideSport.IN

KLO Sports will be the owner of the Chennai franchise and Capri Global is the owner of the Rajasthan franchise. Furthermore, Ultimate Kho Kho roped in Adani Group and GMR Group as the owners of the Gujarat franchise and Telangana franchise, respectively. Sony Pictures Network India (SPN) has acquired the broadcasting rights of Ultimate Kho Kho.

Ultimate Kho Kho: Corporate interest grows in Kho Kho, after Adani & GMR, KLO Sports & Capri Global buy franchises in Ultimate Kho Kho

Also read ICC Media Rights Tender: After SUPER-DUPER IPL Media Rights Sale, ICC to launch media rights tender on MONDAY: Follow LIVE UPDATES

Ultimate Kho Kho: Corporate interest grows in Kho Kho, after Adani & GMR, KLO Sports & Capri Global buy franchise in Ultimate Kho Kho
Capri Global and KLO Sports are the two new franchise owners in Ultimate Kho Kho

Ultimate Kho Kho: Sanjay Jupudi and Srinath Chittoori are co-owners of KLO Sports. The KLO Sports-owned franchise has named their squad Chennai Quick Guns. KLO Sports’ expertise lies in construction, automobiles and IT sectors. Capri Global Group has not yet named their team. They are a leading financial service conglomerate. Also, Capri Global owns a franchise in the UAE T20 League happening soon.

Tenzing Niyogi, CEO of Ultimate Kho Kho said, “We are thrilled to welcome KLO Sports and Capri Global to the league’s roster which already has eminent corporate names. with this league, we are committed to bringing in a modern-day professional structure in India that not only will take kho kho to the next level, but also create a spectacle for the fans.”

Ultimate Kho Kho: Corporate interest grows in Kho Kho, after Adani & GMR, KLO Sports & Capri Global buy franchises in Ultimate Kho Kho

The aim of KLO Sports is to make Kho Kho a mainstream sport in India and it strongly believes that the UKK has potential. KLO Sports will invest in grassroots and creating a platform for the fans.

Sanjay Jupudi, co-owner of KLO Sports and founder of Qentelli said, “Our goal is to help Kho Kho become a mainstream sport in India. We believe that the franchise has huge potential, and it can bring a rather forgotten sport back into every household. Apart from investing in the grassroots, KLO sports will also invest heavily in building a platform that will engage with fans and will become a role model for all sports franchises.”

Ultimate Kho Kho: Corporate interest grows in Kho Kho, after Adani & GMR, KLO Sports & Capri Global buy franchises in Ultimate Kho Kho

Capri Global’s aim is to promote training at the grassroots level and support making India a leading sports nation.

Rajesh Sharma, MD of Capri Global said, “We want to be part of the overall sports eco-system that promotes homegrown sports. Kho Kho is one of the most accessible sports in the country and is played by a large population at every skill level. Our goal amongst others is to facilitate training at the grassroots level.”

Ultimate Kho Kho: Corporate interest grows in Kho Kho, after Adani & GMR, KLO Sports & Capri Global buy franchises in Ultimate Kho Kho

Follow Ultimate Kho Kho LIVE Updates with InsideSport.IN

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