FIFA World Cup 2022: FIFA celebrates 100 Days to go countdown, Sponsor Budweiser partner with Messi, Neymar Jr. and Sterling to Drop Hundreds of Prizes For Fans: CHECK OUT
FIFA World Cup 2022 – 100 Days Countdown Qatar World Cup: The countdown to the greatest football show on Earth has begun.…
FIFA World Cup 2022 – 100 Days Countdown Qatar World Cup: The countdown to the greatest football show on Earth has begun. The most compact FIFA World Cup since 1930 and the very first edition to be held in the Middle East and Arab world will kick off 100 days from now. The first match will be played on Sunday 20 November 2022 between host Qatar and Ecquador: Check FIFA & Sposnsors celebrations on 100 days to FIFA World CUP in Qatar.
— FIFA World Cup (@FIFAWorldCup) August 12, 2022
100 Days Countdown Qatar World Cup: Budweiser Celebrates 100 Days to The FIFA World Cup TM by Partnering with Messi, Neymar Jr. and Sterling to Drop Hundreds of Prizes For Fans Around the WorldBudweiser, an Anheuser-Busch InBev (AB InBev) global brand will “drop” prizes in select destinations in the lead up to the biggest global sporting event.
As the Official Beer of the FIFA World Cup, Budweiser is giving fans a once-in-a-lifetime chance to experience the FIFA World Cup in person by dropping hundreds of red prize boxes in major cities that include exclusive merchandise, Messi signed memorabilia, access to BudX events, official football for the world cup, limited edition Budweiser headphones, and the grand prize of an all-expenses paid trip to the tournament.
“The 100-day countdown to the FIFA World Cup has officially begun, and Budweiser and I are celebrating by giving fans the chance to win once-in-a-lifetime trips to the tournament. Ever since playing my first games in Argentina, I’ve dreamt of the day that I would play in the World Cup, and now I’m so excited to help Budweiser make fans’ dreams of attending the World Cup come true,” said Lionel Messi.
Watch Budweiser’s campaign film here:
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Beginning August 12, coordinates leading to prize boxes will be revealed to fans who scanned exclusive Budweiser QR codes. These exclusive QR codes were shared on Budweiser and football icons’ social accounts earlier this week, spurring curiosity and excitement from eager fans. QR codes appeared in 5 marquee locations across the world, including Wembley in London and Andheri Sports Complex in Mumbai, to commemorate Messi, Neymar Jr. and Sterling journeys from eager amateurs to present-day superstars leading their teams out of the World Cup tunnel and into greatness. It’s with that same spirit Budweiser sends fans out to claim coveted FIFA World Cup prizes.
FIFA World Cup 2022: Budweiser Celebrates 100 Days to The FIFA World Cup TM by Partnering with Messi, Neymar Jr. and Sterling to Drop Hundreds of Prizes For Fans Around the World
In India, the brand is all set to host the game’s biggest fans at an undisclosed location on August 13. Fans who signed up by scanning the QR code will receive coordinates to the location for a one-of-a-kind experience with the promise of special red prize boxes for 100 lucky football supporters.
Commenting on this first phase of the FIFA campaign, Vineet Sharma, Vice President, Marketing – South Asia, AB InBev said, “Budweiser and FIFA enjoy a long-standing partnership that dates to 1986, making the brand the official beer sponsor of world football’s top competition for the tenth time. Today, we are stoked to see a cricket-loving country like India gripped by football fever. The “drop” is only the first of many experiences lined up for our consumers and football fans in the country.”
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