MOONTON Games has announced a landmark collaboration between Mobile Legends: Bang Bang (MLBB) and Jollibee, the largest and most beloved fast-food chain in the Philippines. This unique partnership aims to seamlessly bridge the gap between digital battlefields and everyday Filipino dining culture.
MLBB x Jollibee Will Offer The Exclusive Jollibee Battle Emote
The Jollibee MLBB Battle Emote marks the beginning of this huge collaboration with the game by bringing an exclusive emote to the players today. With this special emote, the unique characteristic of the mascot that always gives people a sense of happiness can be seen in their battle in the ranked matches.
It’s been such a long time since the release of this popular mobile MOBA, which will soon celebrate its 10th anniversary. It has come far from being just a game as now it is a way for the players to socialize and relax.
“Through our partnership with Mobile Legends: Bang Bang, Jollibee is now present in the gaming space where players already spend their time,” stated Dorothy Ching, Vice President for Marketing of Jollibee Philippines. Kevin Acuña from MOONTON echoed this sentiment, highlighting how the partnership amplifies “Pinoy pride” and celebrates the moments of friendship and joy that happen both across dining tables and online lobbies.
This partnership is not just another regular in-game skin. Through this partnership, we get to experience the daily life of Filipinos through the inclusion of something as ordinary as the Jollibee brand
Both brands are confident that this emote is only the tip of the iceberg. Soon, they will be rolling out a variety of offline events where you can win some great prizes while enjoying the satisfaction of winning in-game.
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