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Hockey India League: Hockey India Planning To Revive Hockey India League in 2024, Brings in new Commercial & Marketing Partner

Hockey India League: Hockey India Planning To Revive Hockey India League in 2024, Brings in new Commercial & Marketing Partner

Hockey India League: Hockey India (HI) are planning to re-launch The Hockey India League (HIL) and they plan do so as early as next year. On Monday, they announced Big Bang Media Ventures Pvt Ltd as their exclusive commercial and marketing partner for the event. HIL was stopped abruptly in 2017 due to financial issues. […]

Hockey India League: Hockey India (HI) are planning to re-launch The Hockey India League (HIL) and they plan do so as early as next year. On Monday, they announced Big Bang Media Ventures Pvt Ltd as their exclusive commercial and marketing partner for the event. HIL was stopped abruptly in 2017 due to financial issues. A HI source told PTI, “The HIL was a big success for the game and we are now in the process of reviving the league early next year. We wanted the league to start as soon as possible.” Follow Latest Hockey India League (HIL) updates on InsideSport.IN

Hockey India (HI) to re-launch The Hockey India League (HIL) as no window for FIH. Big Bang Media Ventures Pvt Ltd partner announced HI President Dilip Tirkey

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Official Announcement for Hockey India League by HI President

“I am very pleased today because the Hockey India League was one of my top priorities when I assumed office as president of Hockey India. It will be a critical stepping stone for India and we are delighted to have Big Bang Media Ventures Pvt Ltd (BBMVPL) as our exclusive Commercial partners for the HIL,” HI president Dilip Tirkey said.

“Their understanding of sport, esports, content, media & IP monetisation is unparalleled and we are very excited for what we could collectively achieve and deliver.

“I am delighted that we are moving towards the launch of a new era of the Hockey India League. It will revitalise not only hockey in India, but also bring fresh energy to the sport globally,” he added.

Echoing Tirkey’s sentiments, HI secretary general Bhola Nath Singh said: “The Hockey India League will bring together the best of the world and a great learning experience for young talent as well.

“We are confident of taking this forward with Bing Bang Media Ventures Pvt Ltd. and their expertise to manage the commercial and marketing aspects of the league.”

As per the agreement, Big Bang Media Ventures Pvt Ltd will be responsible to bring in sponsors, including the main sponsor, besides scouting for possible franchise owners.

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