BARC Ratings: PKL attracts more eyeballs than Kohli’s double ton
Star Sports 1 Hindi at top of the most-watched sports channels table has made significant gains on the back of Virat Kohli…
Star Sports 1 Hindi at top of the most-watched sports channels table has made significant gains on the back of Virat Kohli and Team India’s remarkable performance in the second Test against South Africa. However, in any given slot to be considered for the most-watched sports programs list, Pro Kabaddi League LIVE broadcast has dethroned LIVE Test cricket.
The Top 5 most-watched shows for week 41 (October 5-11, 2019) in the Broadcast Audience Research Council (BARC) ratings are a complete clean sweep by the PKL LIVE broadcast with the Delhi Dabang vs U Mumba tie on Star Sports First at the Great Noida Stadium emerging atop the table. The match also figures at the 5th position for simulcast on Star Sports 1 Hindi. In each of the other three positions, there are games featuring the Bengal team.
|BARC RATINGS: STAR SHINES IN GOLDEN WEEK FOR PKL|
|WEEK 41 : Most Watched Sports Shows|
|1||PKL LIVE: Delhi vs Mumbai||Star Sports First||33,12,000|
|2||PKL LIVE: Patna vs Bengal||Star Sports First||30,67,000|
|3||PKL LIVE: Bengal vs UP||Star Sports 1 Hindi||29,07,000|
|4||PKL LIVE: Bengal vs Tamil Nadu||Star Sports First||28,45,000|
|5||PKL LIVE: Delhi vs Mumbai||Star Sports 1 Hindi||28,34,000|
|*All India (U+R): NCCS All : 2+ individuals/ratings period : Oct 5-11, 2019|
Star Sports 1 Hindi has made over 25% gain, accumulating 21,60,99,000 impressions – thanks to the live broadcast of the first two days of the India-South Africa Test. Star Sports First in the number two position to has made symbolic gains, courtesy PKL LIVE broadcast.
Sony Ten 1 and Sony Ten 3 benefited from the LIVE broadcast of the NBA pre-season games in India.
|STAR SPORTS REIGN SUPREME|
|1.||Star Sports 1 Hindi||21,60,99,000|
|2.||Star Sports First||11,78,52,000|
|3.||Sony Ten 1||4,49,44,000|
|4.||Sony Ten 3||4,11,42,000|
|5.||Star Sports 2||3,37,36,000|
|*All India (U+R): NCCS All : 2+ individuals/ratings
Period – Oct 5-11, 2019
The next week ratings will see yet another interesting comparison between the LIVE broadcast of the PKL and Test cricket when the audience data for India’s absolute domination over South Africa and the crucial PKL matches will be out